A Product of Thinking

“Social networking and blogging has recently become more popular than personal email, and is growing twice as fast as any of the other four largest sectors (search, portals, PC software and email).” Neilson Media 2009 Read more

Don’t expect your audience to come to you, instead go to them… Pretty basic thinking but many digital agencies just presume that if you create something interesting people will find it, this is not always the case. These 2 games by Logitech and The Clone Wars are hugely playable and more importantly, perfectly placed on GAMENET.com which gets about 29,675 daily visits.

Social network sites like Facebook and MySpace, and social bookmarking sites like Digg, StumbleUpon and Reddit now enable anyone with enough fire in their belly to influence on a mass scale. When ‘everyone’s an influencer’, satisfying consumer trust is absolutely essential, however… Read more

Wouldn’t it be awesome if in your sky planner you could select multiple programs to watch back-to-back as part of a playlist? I just love the idea of not having to look for the remote control at the end of each program but imagine what it could do for music television - networks like MTV would be able to list individual songs and sessions for users to record for playback at a later date. Suddenly Friday night at Lee’s place becomes a little cooler… Real Music Television from MTV - just great songs and no Jamster Ringtone adverts. Genius!

Fearless photographer of Japanese ruins, Koutarou Shibakoen delivers a collection of haunting images that remind us of the economic crushing that befell Japan in the 1970’s. Buildings, leisure parks and amenities built during the boom years were forced into closure… never demolished, just deserted. Read more

I took a bit of time today to consider how Virgin - one of the world’s most recognised brands, could use online video to spice up their website, engage a more youthful audience and drop the ‘Older Uncle’ image… Read more